# ANALYZE.md: the playbook your AI follows for every post

> Hand this file to Claude / Codex / ChatGPT along with `ranked.md` and the `posts/` folders from `breakdown.py`.
> Say: **"Follow ANALYZE.md for the top 10 in ranked.md."**

## 0. My niche (EDIT THIS LINE)
**I make content about:** [what you make content about, and for whom]
**My offer / what I DM people:** [the guide, template or video you give away]

## 1. Score each post (1-10)
How useful is this post *as a template for me*? Not "is it good", but could I remake it honestly with my own stack and story?
- 9-10: same audience, a format I can film this week, and I have a real version of the deliverable
- 6-8: good format, but the topic needs a real twist for my niche
- 1-5: needs a studio, a team, or claims I can't back up. Skip it.

## 2. Break it down (only posts scoring 7+)
Use `transcript.md` (word timestamps) and the `frames/` contact sheets. Look at the frames; don't guess from the caption.

```
post: <url> · comments: <n> · length: <s> · format: talking head / screen rec / POV voiceover / carousel
hookStyle: problem-promise | contrarian-claim | list-tease | demo-first | story-frame | data-shock | identity-call | other
framing: shot size, setting, camera angle, props, what they wear
overlays: title box? caption style (font, size, words per caption, position)?
pace: number of cuts, b-roll seconds vs face seconds
beats:
  - Hook [0.0-3.1]: "<verbatim>" | visual: ...
  - Beat 1 [3.1-8.0]: "<verbatim>" | visual: ...
  - ...
  - CTA [x-y]: "<verbatim>" | mechanic: comment KEYWORD → DM <what>
caption: first line + length + hashtags
deliverable: what they DM (find it in their bio link / YouTube / blog / public pages; never comment to get it). If you can't find it, write INFERRED.
why it worked: one line
```

## 3. Write the remake (see REMAKE-SPEC.md)
Same structure, same number of beats, same hook pattern, same CTA mechanic. **My story, my tools, my numbers.**

## 4. Rules
- Never invent a metric, a client, or a tool I don't use. If a line needs a number I haven't given you, write `[CONFIRM]`.
- Never copy their exact words except the hook *pattern*.
- Read-only on Instagram: no likes, comments, follows or DMs from any script.